of Internet Users Use Email, While Only 61% Use Social Media
of Adults Say That Email Marketing is Their Preferred Marketing Method
of SMEs Still Rely on Email as Their Primary Customer Acquisition Channel and 80% For Retention
Writing Content & Subject Line
Campaign Set-up and Execution
Reporting of Email Campaign Performance
Email marketing is a powerful tool for businesses to keep their customers informed and tailor their marketing messages to their customers. Emailing is an inexpensive way to advertise your company and its products and/or services compared to many other types of marketing. It's also extremely easy to set up and track an email marketing campaign, making it a very accessible type of marketing for small businesses. Opt-in email campaigns where business reach out to users who have willingly provided their email IDs can be highly effective for building a relationship with customers and clients.